Behind the Typeface: CooperBlack

I found this gem in buried in my archived bookmarks while preparing for last week’s Articulate Live ‘09 session on e-learning design.

This video is at least 4 years old, but it’s still one of my favorite examples of anthropomorphism for learning. Imagine Sesame Street meets Behind the Music.

Anyone looking for a creative approach to e-learning should take a look at the multimedia storytelling approach used in this video.

Techniques used include first person accounts from Cooper Black, interviews with his friends, family and rivals and graphic design highlights showcasing his rise, fall and rise in popularity.