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	<title>Multimedia Learning &#187; Screencasting</title>
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		<title>Using Improv&#8217;s Principle of Agreement to Create Better Screencasts</title>
		<link>http://multimedialearning.com/using-improvs-principle-of-agreement-to-create-better-screencasts/</link>
		<comments>http://multimedialearning.com/using-improvs-principle-of-agreement-to-create-better-screencasts/#comments</comments>
		<pubDate>Mon, 28 Sep 2009 07:05:56 +0000</pubDate>
		<dc:creator>david</dc:creator>
				<category><![CDATA[Screencasting]]></category>
		<category><![CDATA[Articulate]]></category>
		<category><![CDATA[elearning]]></category>
		<category><![CDATA[improv]]></category>
		<category><![CDATA[screenr]]></category>

		<guid isPermaLink="false">http://multimedialearning.com/?p=385</guid>
		<description><![CDATA[ ]]></description>
			<content:encoded><![CDATA[<p><a class="post_image_link" href="http://multimedialearning.com/using-improvs-principle-of-agreement-to-create-better-screencasts/" title="Permanent link to Using Improv&#8217;s Principle of Agreement to Create Better Screencasts"><img class="post_image alignnone" src="http://multimedialearning.com/wp-content/uploads/2009/09/improv-elearning.png" width="600" height="300" alt="Post image for Using Improv&#8217;s Principle of Agreement to Create Better Screencasts" /></a>
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<p><a title="Screenr - Public Stream" href="http://screenr.com/stream" target="_blank"><img class="alignleft size-full wp-image-440" title="screenr-publicstream" src="http://multimedialearning.com/wp-content/uploads/2009/09/screenr-publicstream.jpg" alt="screenr-publicstream" width="225" height="354" /></a>Last week I was watching <a title="Screenr" href="http://screenr.com/" target="_blank">Screenr&#8217;s</a> <a title="Screenr Public Stream" href="http://screenr.com/stream" target="_blank">Public Stream</a> when I noticed a common theme in the screencasts:</p>
<p><span style="color: #e82340;"><strong>They were all perfect.</strong></span></p>
<p>Now I don&#8217;t mean perfect in terms of audio quality, lesson structure, speaker preparedness or even content relevance. They certainly covered the range in those areas:-)</p>
<p>By &#8220;perfect&#8221; I mean perfect in that they didn&#8217;t show any mistakes.</p>
<p>There were no major wrong turns, do-overs or common pitfalls we all make from time to time.</p>
<p>The only mistakes were some &#8220;Umms&#8221; or &#8220;I meant to say…&#8221; type trip-ups.</p>
<p>Now I&#8217;m open to the possibility that all those screencasts were recorded in one take. It&#8217;s possible. But I suspect most screencasters are clicking the <span style="color: #e82340;"><strong>Delete</strong></span> button more than once before getting their screencasts &#8220;just right&#8221;.<span id="more-385"></span></p>
<p>If that&#8217;s the case, how many learning opportunities were lost by restarting the recording?</p>
<p>Sure it&#8217;s important to model correct behavior in training, but isn&#8217;t there just as much we can learn from each other&#8217;s mistakes and internal conversations for navigating wrong turns and common pitfalls?</p>
<p>This is where the principles of  improvisation can help us accept screencasting mistakes and turn them into learning events.</p>
<h3>Improv and the Principle of Agreement</h3>
<p style="text-align: center;"><img class="size-full wp-image-404 aligncenter" title="comedian-yesand" src="http://multimedialearning.com/wp-content/uploads/2009/09/comedian-yesand.jpg" alt="comedian-yesand" width="500" height="282" /></p>
<p style="text-align: left;">If you&#8217;re familiar with improv, you&#8217;ll know that while improv is unrehearsed and incredibly dynamic, there are some guiding rules  actors follow that enable improv to work.</p>
<p style="text-align: left;">The most common principle is the <strong><span style="color: #e82340;">principle of agreement</span></strong>. It&#8217;s often referred to as the &#8220;<span style="color: #e82340;"><strong>Yes, and…</strong></span>&#8221; principle.</p>
<p>The &#8220;Yes, and…&#8221; principle states that <strong><span style="color: #e82340;">what&#8217;s offered by one actor, must be accepted by the other actor</span></strong>. This acceptance, or agreement, is the building block of the skit.</p>
<p><img class="alignright" src="http://multimedialearning.com/wp-content/uploads/2009/09/yes2.jpg" alt="" width="185" height="191" />For example, if one actor hands another actor an invisible object and says, <span style="color: #e82340;">&#8220;I&#8217;m giving you one million dollars&#8221;</span>, the other actor must accept that a million dollars was offered. The second actor would follow up with something l like, <span style="color: #e82340;">&#8220;Yes, and it&#8217;s all in pennies&#8221;</span> &lt;insert laugh track&gt;.</p>
<p>It&#8217;s when an offer is rejected that the skit dies.</p>
<p>For example, if the second actor had said, <span style="color: #e82340;">&#8220;No, it&#8217;s not a million dollars, it&#8217;s a bag of rice&#8221;</span> the skit grinds to a halt because the offer was rejected and now a new scene must be established.</p>
<p>By focusing on the concept of agreement, the skit continues moving forward regardless of what each actor offers to the other.</p>
<h3>Applying &#8220;Yes, and…&#8221; to Screencasting</h3>
<p>Screencasting is a lot like improv. Each time you make an error, consider it an offering. OK, so you&#8217;re offering it to yourself, but nevertheless it&#8217;s an offer. It&#8217;s up to you to accept it or reject it.</p>
<p>How do you reject it? By clicking <strong>Delete</strong> and starting over. End of skit.</p>
<p style="text-align: center;"><img class="size-full wp-image-425 aligncenter" title="are-you-sure" src="http://multimedialearning.com/wp-content/uploads/2009/09/are-you-sure.jpg" alt="are-you-sure" width="500" height="183" /></p>
<p>But if you accept the offering, you can turn your mistake into a learning moment for your viewers. You don&#8217;t have to keep going with the mistake, just acknowledge the error as a reality of the moment and demonstrate how to back out of it and keep the lesson moving. You can always record your sanitized version later.</p>
<p><img class="size-full wp-image-419 alignright" title="notepad2" src="http://multimedialearning.com/wp-content/uploads/2009/09/notepad2.jpg" alt="notepad2" width="163" height="198" />Consider keeping a note pad and tracking major  undos or mistakes during your projects. In fact, you could even develop a library of common mistakes professionals make in a particular application.</p>
<p><strong><span style="color: #e82340;">Examples:</span></strong></p>
<p>Here are a few possible phrases for using the &#8220;Yes, and…&#8221; principle in your screencasts:</p>
<ul>
<li>&#8220;Did you see what just happened? (<span style="color: #e82340;"><strong>Yes</strong></span>) I accidentally deleted the masking layer <span style="color: #e82340;"><strong>and</strong></span> here&#8217;s the steps for restoring the masking layer so we can select and delete the adjustment layer.&#8221;</li>
<li>&#8220;So <span style="color: #e82340;"><strong>yeah</strong></span>, we animated the slide object to the left <span style="color: #e82340;"><strong>and</strong></span> here&#8217;s how we reverse the animation to animate it to the right&#8221;</li>
<li>&#8220;After previewing our slide we can see the <span style="color: #e82340;"><strong>annotations aren&#8217;t syncing</strong></span> with the audio <strong><span style="color: #e82340;">and</span></strong> here&#8217;s how we can fine tune those in the Audio Editor.&#8221;</li>
<li>&#8220;If you&#8217;re seeing this dialog window, it means <strong><span style="color: #e82340;">you selected the wrong keyframe</span></strong> on the timeline <span style="color: #e82340;"><strong>and</strong></span> you&#8217;ll need to click Control-Z two times to go back two steps.&#8221;</li>
</ul>
<p>The thing is to <span style="color: #e82340;"><strong>accept the mistake as an offer</strong></span> and an opportunity to share your process for correcting the mistake with your learners.</p>
<p>Here&#8217;s an example of a  screencast I did a few years ago showing a mistake and readjusting the lesson: <a title="Fireworks Masking Tutorial" href="http://www.youtube.com/watch?v=yT1s50IMpNg" target="_blank">Fireworks Masking Tutorial</a> (:45 into the lesson).</p>
<p>If you&#8217;re recording with <a title="Screenr" href="http://screenr.com" target="_blank">Screenr</a> and try this approach, will you consider using the hashtag #<strong><span style="color: #e82340;">mst8k</span></strong>? I&#8217;d love to track and share your examples!</p>
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		</item>
		<item>
		<title>Screenr &#8211; Screencasting Tool for Twitter</title>
		<link>http://multimedialearning.com/screenr-screencasting-for-twitter-articulate-youtube/</link>
		<comments>http://multimedialearning.com/screenr-screencasting-for-twitter-articulate-youtube/#comments</comments>
		<pubDate>Fri, 21 Aug 2009 13:51:07 +0000</pubDate>
		<dc:creator>david</dc:creator>
				<category><![CDATA[Screencasting]]></category>
		<category><![CDATA[Articulate]]></category>
		<category><![CDATA[screenr]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[video tutorials]]></category>

		<guid isPermaLink="false">http://multimedialearning.com/?p=316</guid>
		<description><![CDATA[We released an awesome elearning tool this week. It&#8217;s called Screenr, it&#8217;s web-based, it&#8217;s completely free and the easiest screencasting tool I&#8217;ve used. Sure, because I now work for Articulate, you&#8217;re probably thinking I&#8217;m biased, and that&#8217;s fair, because I am. But I&#8217;ve also been screencasting for over ten years, produced some video training courses [...]]]></description>
			<content:encoded><![CDATA[<p><a class="post_image_link" href="http://multimedialearning.com/screenr-screencasting-for-twitter-articulate-youtube/" title="Permanent link to Screenr &#8211; Screencasting Tool for Twitter"><img class="post_image alignnone" src="http://multimedialearning.com/wp-content/uploads/2009/08/i-heart-screenr.png" width="266" height="211" alt="Post image for Screenr &#8211; Screencasting Tool for Twitter" /></a>
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			<a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fmultimedialearning.com%2Fscreenr-screencasting-for-twitter-articulate-youtube%2F"><br />
				<img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fmultimedialearning.com%2Fscreenr-screencasting-for-twitter-articulate-youtube%2F&amp;style=normal" height="61" width="50" /><br />
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<p><a title="Screenr" href="http://screenr.com/" target="_blank"><img class="alignleft size-full wp-image-369" title="i-heart-screenr" src="http://multimedialearning.com/wp-content/uploads/2009/08/i-heart-screenr.png" alt="i-heart-screenr" width="266" height="211" /></a>We released an awesome elearning tool this week. It&#8217;s called <a title="Screenr" href="http://screenr.com/" target="_blank">Screenr</a>, it&#8217;s web-based, it&#8217;s completely free and the easiest screencasting tool I&#8217;ve used.</p>
<p>Sure, because I now work for <a title="Articulate" href="http://www.articulate.com/community/twitter/" target="_blank">Articulate</a>, you&#8217;re probably thinking I&#8217;m biased, and that&#8217;s fair, because I am. But  I&#8217;ve also been screencasting for over ten years, produced some video training courses and maintain a <a title="CBT Cafe" href="http://cbtcafe.com/" target="_blank">popular video tutorial site</a>, so hopefully that counts for something <img src='http://multimedialearning.com/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' /> </p>
<p>But don&#8217;t just take my word for it. Check out what others are saying about Screenr:</p>
<p><a title="Read Write Web" href="http://www.readwriteweb.com/archives/screenr_instant_screencasts_for_twitter.php" target="_blank">Read Write Web</a>:</p>
<blockquote><p>The video quality is very high and thanks to the fact that the embedded player comes with an HD mode, these videos also look very good in full-screen mode.</p>
<p>We should also note that Screenr offers a very nice mobile interface for the iPhone, so even Twitter users on a mobile client will be able to watch your videos.</p></blockquote>
<p>And another good one from <a title="CNET" href="http://news.cnet.com/8301-19882_3-10312631-250.html?part=rss&amp;subj=news&amp;tag=2547-1_3-0-20" target="_blank">CNET</a>:</p>
<blockquote><p>[Screenr] is the best option for creating screencasts fast and getting them posted immediately. All you do is let the Java-powered recording app load from the Screenr Web page and hit a button to record a screencast of up to five minutes.</p></blockquote>
<p>And for even more great reviews, check out what Twitter is saying:</p>
<blockquote><p><a title="Screenr comments on Twitter" href="http://twitter.com/screenr/favorites" target="_blank">http://twitter.com/screenr/favorites</a></p></blockquote>
<p>The video quality is amazing. Here&#8217;s an example screencast I recorded the other day. After the video begins, click the <strong>Play in HD</strong> button on the player to view in high-definition.</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="600" height="369" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="flashvars" value="i=11302" /><param name="allowFullScreen" value="true" /><param name="src" value="http://screenr.com/Content/assets/screenr_1116090935.swf" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="600" height="369" src="http://screenr.com/Content/assets/screenr_1116090935.swf" allowfullscreen="true" flashvars="i=11302"></embed></object></p>
<p>Some of my favorite features:</p>
<ul>
<li><strong>Twitter integration</strong> &#8211; you record, you Tweet. It&#8217;s just that simple</li>
<li><strong>YouTube integration</strong> &#8211; post directly to your YouTube account</li>
<li><strong>Five minute recording limit</strong> &#8211; Just as Twitter helped us write more concisely, <a title="Screenr" href="http://screenr.com/" target="_blank">Screenr</a> will help us screencast more concisely</li>
<li><strong>Mac/PC compatible</strong> &#8211; Runs from your web browser so you can easily record from a Mac or PC</li>
<li><strong>MP4 format</strong> &#8211; you can even export a non-branded, ad-free mp4 version!</li>
<li><strong>iPhone compatible</strong> &#8211; playback on your iPhone</li>
</ul>
<p>Screenr launches from your browser and has a handy bookmarklet you can drag to your browser toolbar to make recording even easier!</p>
<p><a href="http://screenr.com"><img class="alignnone" title="Screenr" src="http://multimedialearning.com/wp-content/uploads/2009/08/screenr_bookmarklet2.gif" alt="" width="500" height="130" /></a></p>
<p>So if you&#8217;re creating product demos, guided tours, software demonstrations or elearning courses, I hope you&#8217;ll give Screenr a try.</p>
<p>And for those who have already tried Screenr, what did you think? Please share your thoughts and even samples here.</p>
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		<title>Captivate vs. Camtasia: Blend for Best of Both Worlds</title>
		<link>http://multimedialearning.com/captivate-vs-camtasia-blend-for-best-of-both-worlds/</link>
		<comments>http://multimedialearning.com/captivate-vs-camtasia-blend-for-best-of-both-worlds/#comments</comments>
		<pubDate>Thu, 06 Mar 2008 08:28:07 +0000</pubDate>
		<dc:creator>David Anderson</dc:creator>
				<category><![CDATA[Screencasting]]></category>
		<category><![CDATA[authoring]]></category>
		<category><![CDATA[Camtasia]]></category>
		<category><![CDATA[camtasia vs captivate]]></category>
		<category><![CDATA[Captivate]]></category>
		<category><![CDATA[captivate vs camtasia]]></category>
		<category><![CDATA[elearning]]></category>
		<category><![CDATA[Flash]]></category>
		<category><![CDATA[screencast]]></category>
		<category><![CDATA[Simulation]]></category>
		<category><![CDATA[Tools]]></category>

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		<description><![CDATA[The latest versions of Captivate and Camtasia confirm the screencasting &#38; video tutorial industry is quickly evolving. As someone who&#8217;s created web-based video tutorials for almost ten years, I&#8217;ve tried just about every screen recorder developed. I still remember recording with HyperCam back in 1998. Trying to capture anything larger than 640&#215;480 required a high [...]]]></description>
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<p style="color: #e82340;"><img style="width: 200px; height: 200px; margin-left: 5px; margin-right: 5px;" title="Decisions: Captivate vs Camtasia?" src="http://multimedialearning.com/images/decisions.jpg" alt="Decisions: Captivate vs Camtasia?" hspace="5" width="200" height="200" align="left" /></p>
<p>The latest versions of <a title="Adobe Captivate" href="http://www.adobe.com/products/captivate/" target="_blank">Captivate</a> and <a title="Techsmith Camtasia Studio" href="http://www.techsmith.com/camtasia.asp" target="_blank">Camtasia</a> confirm the <a title="Screencasting" href="http://en.wikipedia.org/wiki/Screencasting" target="_blank">screencasting</a> &amp; video tutorial industry is quickly evolving. As someone who&#8217;s created web-based <a title="CBT Cafe" href="http://www.cbtcafe.com/" target="_blank">video tutorials</a> for almost ten years, I&#8217;ve tried just about every screen recorder developed.</p>
<p>I still remember recording with <a title="Hyperionics HyperCam" href="http://www.hyperionics.com/" target="_blank">HyperCam</a> back in 1998. Trying to capture anything larger than <strong>640&#215;480</strong> required a high end machine and if you wanted to post to the web, you had to get creative with frame rates, key frames and color depth. That&#8217;s all changed now and even the Mac has seen viable alternatives to <a title="SnapzPro" href="http://www.ambrosiasw.com/utilities/snapzprox/" target="_blank">SnapzPro</a>. Most notably is <a title="ScreenFlow" href="http://www.varasoftware.com/products/screenflow/" target="_blank">ScreenFlow</a> which was just released a week ago.</p>
<p>If you&#8217;re looking for a place to start, you have a lot of choices, but the two most important (PC) applications are still <a title="Google Trends: Camtasia vs Captivate" href="http://www.google.com/trends?q=Camtasia%2C+Captivate&amp;ctab=0&amp;geo=all&amp;date=all&amp;sort=0" target="_blank">Captivate and Camtasia</a>. Each application offers a very different approach to screencasting so it&#8217;s common to find people asking how to go about choosing one or the other.</p>
<p style="color: #e82340;"><strong>&#8220;Which simulation tool should we use, </strong><strong>Camtasia</strong><strong> or Captivate?&#8221;</strong></p>
<p>I have to smile every time I hear that. It reminds me of another question we often hear in training:</p>
<p><strong>&#8220;Should this course be ILT or elearning?&#8221;</strong></p>
<p>Let&#8217;s jump over the fact we&#8217;re asking for solutions <strong>before</strong> stating our objectives and try rephrasing for a more powerful question:</p>
<p><strong> &#8220;How can we integrate Camtasia with Captivate?&#8221;</strong></p>
<p><span>Folks, this doesn&#8217;t have to be an &#8220;<strong>either-or</strong></span>&#8221; decision. Captivate and Camtasia are excellent tools,  and each offers advantages over the other.</p>
<p><img style="width: 500px; height: 301px;" title="Camtasia + Captivate = Best of Both Worlds" src="http://multimedialearning.com/images/pros_cons.jpg" alt="Camtasia + Captivate = Best of Both Worlds" width="500" height="301" /></p>
<p><strong>Camtasia</strong> is the tool of choice for professionally narrated software training companies. <a title="Lynda.com" href="http://www.lynda.com" target="_blank">Lynda</a>, <a title="Total Training" href="http://totaltraining.com" target="_blank">Total Training</a>, and others create their products using full motion, narrated video capture software.</p>
<p><strong>Captivate</strong>, in its price-range, is hands-down the best authoring tool for creating software quizzes, simulations and interactions. What used to take days and weeks to create by hand, can be done in minutes and hours in Captivate.</p>
<p>Blend these two applications and you have the ability to create best-in-class learning products:</p>
<ul>
<li><strong>Camtasia</strong> for your narrated &#8220;<strong>Show me</strong>&#8221; demonstrations; and,</li>
<li><strong>Captivate</strong> for your &#8220;<strong>You try</strong>&#8221; simulations.</li>
</ul>
<h1><strong>Blending Captivate and Camtasia<br />
</strong></h1>
<p><strong></strong>If you&#8217;re interested in making the case for both applications, here are a few challenges you may experience and some suggestions for managing them.</p>
<h1><strong>Cost</strong></h1>
<p><strong></strong>I realize most corporate training budgets  probably won&#8217;t provide for the entire design/development team to own both applications but that just means you need to be creative.</p>
<ul>
<li>Can your software budget be broken out to get half your team Captivate and the other half Camtasia?</li>
<li>Consider the make up of your team and design some criteria for who would receive each application.</li>
</ul>
<h1><strong>New application to learn</strong></h1>
<p><strong></strong>Not every designer is looking to  augment their skill set. Some people are happy to stay with what they already know. How you present the model to them is important.</p>
<ul>
<li>Identify those more open to new ideas and looking to try new tools. Their energy and enthusiasm will make the difference.</li>
<li>Challenge your team to list the most compelling features for their favorite application. In most cases you&#8217;ll hear &#8220;Camtasia for demonstrations&#8221; and &#8220;Captivate for simulations/interactions&#8221; and they&#8217;ll make your case for you.</li>
</ul>
<h1><strong>Course design is different</strong></h1>
<p><strong></strong>Designers might find scripting for Captivate easier than Camtasia. If your Camtasia recordings are being narrated in real-time, it&#8217;s not as easy to follow the script verbatim. Try working with a high-level outline or storyboard when writing for Camtasia.</p>
<p>Depending on your legal review process, this could also be a challenge. Work with legal to see if they&#8217;ll review the final, recorded product. If that doesn&#8217;t work, you can always record the lesson and transcribe back into a script for legal review.</p>
<h1><strong>Demonstrate the value</strong></h1>
<p><strong></strong>Sometimes it&#8217;s easier to communicate new ideas by first building a prototype or model. Someone less familiar with both applications my not see the value in using both.</p>
<ul>
<li>Take the initiative to develop a working prototype that you can show around. Give them something tangible to think about.</li>
<li>Record the audio in the highest quality format and use actual content.</li>
</ul>
<h1><strong>Multiple applications to support</strong></h1>
<p><strong></strong>As long as your LMS and course player (Articulate, Lectora, custom) supports .swf files, you should be fine. Your developers can assist you with any custom paths or file loading rules but I haven&#8217;t come across any technical issues.</p>
<p>It&#8217;s usually best to bring IT into these discussions earlier rather than later. There&#8217;s nothing more defeating than spending weeks advocating for something that will never work on your network. If you&#8217;re familiar enough with the technology and file formats, you might want to work to bring the learning case to your team first.</p>
<h1><strong>How an XML mistake changed my perspective</strong><img style="width: 235px; height: 159px; margin-left: 10px; margin-right: 10px;" title="XML" src="http://multimedialearning.com/images/xml.jpg" alt="XML" hspace="10" width="235" height="159" align="right" /></h1>
<p>A little over year ago I was asked to represent my division in an authoring tools committee. An organization-wide effort was underway to consolidate the dozens of applications being used. This made a lot of sense and predictably, the top industry applications were selected and the others were retired.</p>
<p>When it came down to choose between Captivate and Camtasia, the lines were grayer and each business unit provided unimpeachable arguments for why they used the tool they did.</p>
<p>In an effort to aggregate the numerous elearning examples provided by the groups, I created a quick XML course file and loaded the samples into a demo course player. Inadvertently, I put some Captivates in the Camtasia chapter. It wasn&#8217;t until I QC&#8217;d the file that I discovered how nicely they played together. Had I only previewed the code I probably wouldn&#8217;t have noticed it.</p>
<p>So, the case was made and both applications were certified. Admittedly, most groups still develops with one application or the other. Nevertheless, there&#8217;s a lot of opportunity for combining the two programs!</p>
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